Whether you simply want tickets to watch your favourite athletes compete at the Games, or you’re looking for a complete ticket-inclusive hospitality package to enjoy a truly special Olympic experience, there is now a new, safer and simpler way to attend and share the excitement of the Games.
The Olympic Games ticketing programme
For many people, attending the Olympic Games is a once-in-a-lifetime experience. The Olympic Games ticketing programme allows fans around the world to attend one or more events during the Olympic Games, to get closer to the action and support their favourite athletes.
Managed by the Organising Committees for the Olympic Games (OCOGs) and under the direction of the IOC, the Olympic Games ticketing programme is also important for generating financial revenue to support the staging of the Games.
Starting with Paris 2024, Olympic tickets will be on sale through a single, dedicated platform, operated and managed by the OCOGs at standardised prices for fans in all corners of the world.
Because of the significant demand at each edition of the Games – and to guarantee a transparent and fair process, with equal chances for everyone – fans must apply to enter a lottery system in order to purchase tickets.
Paris 2024 Ticketing now open
Global Hospitality Model for 2024 onwards
Fans and stakeholders will have access to unique ticket-inclusive travel and hospitality experiences through one official, exclusive hospitality provider.
To support this global hospitality programme, On Location, a leader in the hospitality business, has been appointed as the exclusive service provider for the Olympic and Paralympic Games Paris 2024, Milano Cortina 2026 and LA28 hospitality programmes. Working with the OCOGs, On Location will deliver world-class hospitality experiences for fans and Olympic stakeholders alike, with packages including tickets, travel, accommodation and unique in-venue and host city hospitality.
The new model will also enhance services for athletes’ families and friends wanting to see their loved ones compete at the Games, with support for travel, access to accommodation, and other services.
On Location has been awarded global and exclusive rights to sell, distribute and promote ticket-inclusive hospitality and travel products at the Games. On Location and its authorised sub-distributors are therefore the only sources through which ticket-inclusive hospitality and travel packages can be purchased.
Buy only from official sources
By buying tickets or hospitality packages outside the official channels, the buyer runs the risk that tickets or packages will not be delivered to them or will be cancelled by the Organising Committee in accordance with the terms and conditions. For Paris 2024, all buyers are informed that any unauthorised sale or re-sale of tickets outside the official channels constitutes an offence under French law.
Ticketing and hospitality at the Olympic Games
Olympic Marketing Fact File
IOC Marketing Reports
IOC Marketing Report Beijing 202220 Oct 2022 · Pdf · pdf (35860 Ko)
IOC Marketing Report Tokyo 202017 Dec 2021 · Pdf · pdf (20620 Ko)
IOC Marketing Report Rio 201609 Feb 2017 · Pdf · pdf (29388 Ko)
IOC Marketing Report Sochi 201402 Jul 2014 · Pdf · pdf (19282 Ko)
IOC Marketing Report London 201214 Dec 2012 · Pdf · pdf (37031 Ko)