What is the IOC’s policy on broadcasting the Olympic Games?
The IOC’s broadcasting policy is based on the Olympic Charter: “The IOC takes all necessary steps in order to ensure the fullest coverage by the different media and the widest possible audience in the world for the Olympic Games.”
The IOC owns all the global broadcast rights to the Olympic Games, including via television, radio, mobile phones and internet platforms. It is responsible for awarding these rights to broadcasters around the world, to ensure the widest possible coverage of the Games.