LA28 appoints Kathy Carter as CEO
The Organising Committee for the LA28 Olympic and Paralympic Games has appointed Kathy Carter as Chief Executive Officer (CEO). Reporting to LA28 Chair Casey Wasserman, Carter will lead the planning and execution of the 2028 Games, overseeing efforts to ensure that they deliver a legacy for athletes, Los Angeles and global sport.
“Kathy is one of the most naturally gifted leaders in the game and has already made a tremendous impact, successfully driving LA28’s commercial business,” said Wasserman. “There is no better partner for the Olympic and Paralympic movement than Kathy, and I am thrilled she is stepping into the CEO role. We are very fortunate to have her on our team.”
Carter joined LA28 in October 2018 as Chief Revenue Officer and CEO of US Olympic and Paralympic Properties, LLC. Since joining LA28, she has overseen LA28’s Founding Partners commercial programme. She has also worked closely with NBCUniversal on a partnership that will give brands elevated opportunities around the LA28 Games.
“I’m honoured and humbled and more energised than ever to co-create a Games that will unite us as a local and global community while celebrating the beauty of our differences,” she said. “The LA28 Games present an incomparable opportunity to showcase what’s good in the world and what’s great about the Los Angeles community. I’m inspired to be part of the tremendous progress the LA28 Games are sure to create.”
Before joining LA28, Carter was a founding member of Major League Soccer, spending a total of 20 years at MLS and Soccer United Marketing, including the last eight years as president. Previously she held positions with AEG in Los Angeles and served as manager of partnership marketing for the organising committee behind the 1994 FIFA World Cup.