Vancouver 2010

Vancouver 2010The Mascot



Quatchi and Miga


The Vancouver Games mascots were creatures inspired by the fauna and tales of the First Nations on the West Coast of Canada.

Quatchi is a sasquatch, a popular character from local legend who lives in the forest. He is covered in thick fur and wears boots and earmuffs.

Miga is a sea bear, a mythical animal that is part killer whale and part Kermode bear. The Kermode bear, also called “Spirit Bear”, lives only in British Columbia.


Meomi design

Did You Know?

The Organising Committee launched a tender among illustration agencies and professionals to which 177 responded. Five designers were selected for a more detailed study of their creation skills. Finally, it was Meomi design that won.

Quatchi and Miga have a friend called “Mukmuk", who turned out to be very popular, even if he was not an official mascot. Mukmuk was inspired by a rare and threatened type of marmot that lives only on an island in Vancouver. His name is taken from the word “muckamuck”, meaning “food” in Chinook. Though at the start he existed only virtually and on paper, later he too had the right to a range of products.


Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

The Mascot

An original image, it must give concrete form to the Olympic spirit.

The Torch

An iconic part of any Olympic Games, each host offers their unique version.