PyeongChang 2018

Olympic Winter Games PyeongChang 2018

PyeongChang 2018The Mascot

(2018 Getty Images)

Name

Soohorang

Description

Soohorang, the mascot of the PyeongChang 2018 Olympic Winter Games, took its motif from the white tiger.

Did You Know?

The white tiger has been long considered Korea’s guardian animal.

“Sooho”, meaning “protection” in Korean, symbolises the protection offered to the athletes, spectators and other participants of the 2018 Games. “Rang” comes from the middle letter of “Ho-rang-i”, the Korean word for “tiger”, and is also the last letter of “Jeong-seon A-ri-rang”, a cherished traditional folk song of Gangwon Province, where the Games were held.

Soohorang not only has a challenging spirit and passion, but is also a trustworthy friend who protects the athletes, spectators and all the participants of the Olympic Games.

(IOC)
PyeongChang
2018

Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

Brand

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

Medals

The Mascot

An original image, it must give concrete form to the Olympic spirit.

Mascot

The Torch

An iconic part of any Olympic Games, each host offers their unique version.

Torch