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Los Angeles 1932

Los Angeles 1932The Brand

Emblem

It is composed of the American flag presented in the form of arms, accompanied in the foreground by the Olympic rings, the Olympic motto "Citius, Altius, Fortius" (faster, higher, stronger) and a laurel branch, a symbol of victory.

1932

Poster

The poster symbolizes the ancient custom which consisted of sending a Greek athlete to announce the celebration of the next Olympiad and to request the cessation of hostilities. The modern young sportsman presents the laurel of peace. 200,000 copies were made.

Los_Angeles_1932_poster
(IOC)
Los Angeles
1932

Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

Brand

Brand

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

Medals

Medals