Olympic Winter Games Calgary 1988
Calgary 1988The Mascot
Names
Hidy and Howdy
The mascots' names represent the Calgary region's hospitality. Thus “Hidy” is an extension of “hi”, and “Howdy” is short for “how do you do”, a typical western American greeting. These names were chosen by a citizens' jury following a contest organised by Calgary Zoo that attracted almost 7,000 entries.
Description
Hidy and Howdy are polar bears, symbolic of the Arctic regions located in the north of the American continent. They wear Western-style hats and outfits.
Creator
Sheila Scott, Great Scott Productions
Did You Know?
A study group made up of representatives of the department stores in Calgary worked on the choice of mascot. The brown bear was considered, as it was the most popular cuddly toy animal, but it had already been used as a mascot for the Moscow 1980 Olympic Games. Finally, it was the polar bear who won: it illustrates the cold season and is active in winter as it does not hibernate.
Howdy and his sister, Hidy, were the first mascot couple.
1988
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The Brand
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The Medals
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The Mascot
An original image, it must give concrete form to the Olympic spirit.Mascot
The Torch
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