There was a distinctly sporting theme in British rapper Stormzy’s new music video thanks to guest appearances from Olympic stars Usain Bolt and Dina Asher-Smith.
The track, titled ‘Mel Made Me Do It’, was released on Thursday (22 September) evening, and pays homage to the culture that both inspires and upholds Stormzy as a household name in the industry.
In the video, eight-time Olympic gold medallist Bolt sits down to watch a game show on TV that is hosted by presenters Jonathan Ross and Zeze Millz. Fellow sprinter Asher-Smith and documentary-maker Louis Theroux are the guests.
Bolt can now add acting to the long list of his activities since retiring from athletics after the 2017 World Championships, which also includes playing professional football in Australia and producing dancehall music.
In early January 2021, he released a single titled "Living the Dream" with his childhood friend and manager Nugent 'NJ' Walker.
British athlete Asher-Smith, who won the world 200m title in 2019 and 4x100m relay bronze at the Tokyo 2020 Olympics, has also featured in popular culture before.
In 2019, she had a Barbie created in her likeness, before appearing in the music video for the single “Black” by Dave the same year.
Football manager Jose Mourinho also stars in the video, putting his finger to his lips while his iconic interview where he said ‘I prefer not to speak. If I speak, I will be in big trouble’ plays in the background.
Mourinho is the former boss of English Premier League football side Manchester United, whom Stormzy and Bolt are both fans of.
Stormzy's now-viral video was a surprise release and was instantly acclaimed online, racking up more than half a million views on YouTube within hours.