Shiling Lin

SDGs:

IOC YL BIO:

Shiling Lin, a sports marketing expert from Quanzhou, China, is a passionate Ph.D. student in Sport Management at UMass, focusing on sport for development and peace, and sports global sponsorship. She is committed to leveraging the power of sports to alleviate poverty in China and promote it to younger generations through digital and visual engagement. Shiling had the honor of being a torchbearer for the Olympic Winter Games Beijing 2022 and is recognized as one of UNDP China Movers.

Shiling Lin is a member of the Digital engagement and marketing communications Commission

PROJECT:

GreenNwild

What We Do:
GreenNwild empowers youth through sports and preserves Intangible Cultural Heritage (ICH). We host activities like Wushu summer camps, create AI-driven short films on ICH sports, and build partnerships to expand cultural and sports experiences.

How We Do It:
We engage youth with hands-on sports events, produce AI content to share ICH stories, and collaborate with 100+ social media influencers with 10M+ followers to promote community-driven sports movements.

How Far We’ve Come:
We’ve hosted a Wushu camp for 200+ children, produced two short films on breaking dance and dragon boat racing, and built a global influencer network to advocate for sports and culture.

ONLINE:

www.greennwild.com
greenNwild on Instagram
greenNwild on LinkedIn
greenNwild on Weibo
LinkedIn
Weibo