Broadcasters news All news
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![IOC President]()
IOC awards 2026-2032 broadcast rights in China
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![Team Netherlands celebrates winning a gold medal and setting a new Olympic recor]()
Tokyo 2020 breaks records on and off the field
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![NISHIYA Momiji]()
More fans than ever connected to the Olympic Games
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![Indian athletes]()
Fans in India will have unprecedented access to personalised Olympic content across multiple screens
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![The Alibaba Showcasing with IOC President Thomas Bach the IBC in Tokyo ahead of TOKYO 2020, the XXXII IOC Olympic Games]()
Alibaba’s Tokyo 2020 innovations helping transform Olympic Games for digital era
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![Mascots of Tokyo 2020 Olympic Games, Miraitowa (L) and Someity (R)]()
Fans to enjoy innovative digital experiences for Tokyo 2020
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IOC President excited by broadcast innovations as IBC and MPC enter full operational mode
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Unprecedented broadcast coverage and digital innovation to connect fans around the world to the magic of Tokyo 2020
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Top Olympic broadcasters reveal how COVID-19 has affected plans for Tokyo 2020 and beyond
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![IOC]()
Olympic Games broadcasting via the cloud: technology at the service of storytelling
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IOC awards Beijing 2022 broadcast rights in Australia
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Winter Youth Olympic Games achieve highest broadcast and digital results to date at Lausanne 2020
Broadcast coverage is the principal means for people around the world to experience the magic of the Olympic Games.
The IOC is the owner of the global broadcast rights for the Olympic Games – including broadcasts on television, radio, mobile and internet platforms – and is responsible for allocating Olympic broadcast rights to media companies throughout the world through the negotiation of rights agreements.
Broadcast of the Olympic Games has been the principal driver of the:
- funding of the Olympic Movement and the Olympic Games
- growth of the global popularity of the Olympic Games
- global representation and promotion of the Olympic Games and the Olympic values
PyeongChang 2018
The IOC’s broadcast policy
The IOC’s broadcast policy is fundamentally based on the Olympic Charter, which is the codification of the Fundamental Principles, Rules and Bye-laws adopted by the IOC.
The Charter states:
"The IOC takes all necessary steps in order to ensure the fullest coverage by the different media and the widest possible audience in the world for the Olympic Games."
Olympic Broadcasting Services
OBS is responsible for providing the international television and radio signals from the Games to all rights-holding broadcasters around the world.
The IOC established Olympic Broadcasting Services (OBS) in 2001 to serve as the permanent host broadcaster for the Olympic Games, eliminating the need to continually rebuild the broadcast operation for each edition of the Games.
OBS ensures that the high standards of Olympic broadcasting are consistently maintained from one edition fo the Games to the next.
“LIVE! Broadcasting the Olympic Games” - Interactive documentary
Make a digital journey through the fabulous history of Olympic broadcasting!
