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Stockholm 1912

Stockholm 1912The Brand

Poster

Stockholm_1912_poster
(IOC)
It represents the parade of nations, each athlete carrying a twirling flag and all going towards a common goal: the Olympic Games. The nudity of the athletes was a reference to the Games of Antiquity, although it was judged as too "daring" by some managers and not distributed in some countries.
Stockholm
1912

Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

Brand

Brand

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

Medals

Medals