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Grenoble 1968

Grenoble 1968The Brand

Emblem

It represents a snow crystal amongst three red roses, the symbol of Grenoble, and the five Olympic rings in monochrome. The words "X Olympic Winter Games - Grenoble 1968" are written around the image.

1968w

Poster

It was created by the publicist Jean Brian. 170,000 copies were produced.

Grenoble_1968_poster
(IOC)
Grenoble
1968

Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

Brand

Brand

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

Medals

Medals

The Mascot

An original image, it must give concrete form to the Olympic spirit.

Mascot

Mascot

The Torch

An iconic part of any Olympic Games, each host offers their unique version.

Torch

Torch