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Cortina d'Ampezzo 1956

Cortina d'Ampezzo 1956The Brand

Emblem

It represents a stylized snowflake with the five rings surmounted by a star in the middle, representing the emblem of the Italian National Olympic Committee. The site of the host city appeared under this emblem. This emblem was chosen from amongst 86 models presented by 79 artists. The Milanese artist Franco Rondinelli shared first prize with the Genoan artist Bonilauri.

1956w

Poster

It takes up the theme of the official emblem, made up of the emblem of the Italian National Olympic Committee, as well as a view of the site of the host city. 11,000 copies were made.

Cortina_Ampezzo_1956_poster
(IOC)
Cortina d'Ampezzo
1956

Discover the Games

The Brand

A visual identity is developed for each edition of the Olympic Games.

Brand

Brand

The Medals

Beginning as an olive wreath, medal designs have evolved over the years.

Medals

Medals

The Torch

An iconic part of any Olympic Games, each host offers their unique version.

Torch

Torch